January 4, 2017
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Once you get beyond the most basic map mashups, you'll run into a problem with data storage and access, because you can't hard-code hundreds of markers. It's a problem that SimpleGeo wants to fix. And from the looks of their new platform, they've gone beyond expectations.
It used to be that integrating data across different applications required an unnatural act involving complicated pieces of middleware. In recent times, accomplishing that act has become easier thanks to lighter-weight middleware based on standard Web services and RESTful APIs. But even still, accomplishing that task still requires the skills of a developer. In contrast, the next revolution in data integration is going to be characterized by business users integrating data across applications on their own at will.
There's a new Amazon acronym to learn. RDS stands for Relational Database Service and it is the newest addition to Amazon's suite of web services. Unlike previous data services from Amazon such as SimpleDB, RDS is relational (our profiles for the SimpleDB API and new RDS API). In fact, it's a MySQL 5.1 instance but the main difference is that it is hosted on a virtual server instance in Amazon's data center. And it can expand and contract as needed, programmatically. Like the Amazon APIs before it, RDS was built to provide developers access to Amazon's infrastructure, with pay-as-you-go pricing based on your usage.