This week, Amazon announced Subscribe with Amazon. The offering is a subscription service for sellers of digital products and services. Through a series of APIs, subscription sellers can use Amazon infrastructure to offer products and services on monthly, quarterly, and yearly basis.
Continuing a three-part series on Facebook Ads API. In Part one, I looked at how Facebook Ads vendors have done little with their exclusive access to the API and instead have tried to game Facebook’s system through ad multiplication. In Part two, I discussed how the API can be used to gather the data needed to measure true performance. In this final part, I offer some ideas of tools that developers could create to improve the optimization of Facebook ads.