August 21, 2015
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Baker, a customer relationship management (CRM) platform for the cannabis industry, today announced the addition of an API to its integrations program. The API provides Baker partners with access to normalized, real-time inventory, order, and customer data, and is available to select partners.
Lemon, mobile wallet app, announced the Lemon API as one component of the Lemonade Platform.Prior to API integration, Lemon users were required to snap photos of their receipts and cards to incorporate the data into the mobile wallet app.
With APIs becoming more and more prominent, a growing number of companies are finding success with API-only or API-centric offerings. So is building customer-facing applications a thing of the past? While there is good reason to believe that the trend toward API-focused companies will continue and even accelerate, there are still virtues to building end-to-end solutions.