The Applause SDK is written in Objective-C and aims to close the feedback loop between app creators, testers and users. The SDK aims provide developers with features such as build distribution, in-app bug reporting, automated crash reporting and in-app user feedback. It also works with existing workflows to provide access to testing information for developers.
Last week Google announced the introduction of AdWords API Test Accounts, a new method of testing AdWords API requests sent from applications that are in development. AdWords Test Accounts are free to use and allow API requests to be made against the production version of the AdWords API.