Amazon Product Advertising AWS PHP SDK helps to build applications using AWS services including unlimited cloud storage with Amazon S3, resizable clouding with Amazon EC2, and query data with Amazon SimpleDB. A getting started guide offers steps to create an account along with instructions to use this kit for the first time. Advanced features are available as well. If a developer has worked with previous versions, a migration guide can clarify the differences between the new and the previous version of the AWS SDK PHP. The guide illustrates how to modify applications in the new versions. Besides the getting started and the migration guides, an API reference describes all operations including sample requests, responses, and errors supported by AWS. A unique feature of the SDK in PHP is the AWS free tier, a training to earn free experience with AWS for 12 months.
Microsoft introduced a number of campaign APIs through its Windows Store Promotions API. The APIs allow media agencies to better promote and manage ad campaigns around apps listed at the Windows Store. From ad creation to bulk action, advertisers gain more capability and control around campaigns.
Conductor, a leading search and SEO technology company, has announced the official launch of the Searchlight Search Marketing API which allows developers to integrate the Conductor Searchlight platform with applications and marketing systems.
Campaign Monitor, the email marketing software aimed at designers, recently announced a massive API update that is sure to please developers. The changes are less of an update and more of a complete redesign from the ground up. The folks down in Sydney have gone RESTful, the new version no longer supporting SOAP. The API also added realtime tracking and integrated powerful segmentation tools.