The Base Java SDK by Base allows API communication to access customer relationship management capabilities, useful for business teams. Resources include account, associated contact, deal lead, and loss reason.
When it comes to mobile computing IT organizations basically have two choices. They can either try to extend their existing applications to support mobile computing access or they can develop applications from the ground up that are truly optimized for mobile computing.
Why, you may ask, would Zappos--which you probably know as that online shoe store with the great return policy--need an API, much less a developer platform? Well, Zappos doesn't just sell shoes these days; they also carry men's and women's clothing, handbags, housewares, and other related products. And if there's one thing online shoppers love, it's new ways to shop.