February 1, 2020
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Canada’s Yellow Pages Group (YPG) is launching a new developer ecosystem to support and stimulate startup innovation in the local search and location based services market, including a certified developer program and four ways to monetize applications. The new developer ecosystem comes partly from the group's work with hackfests. “We got tired of seeing all these great ideas die after the hack, we wanted to make sure these potential local search apps were brought to market," YPG's Bradley Wing said. YPG understands the YellowAPI is a natural extension of its existing business model, and extends the reach of its advertisers by feeding their listings through 3rd parties applications built on the platform.
Sixteen APIs have been added to the ProgrammableWeb directory in categories such as Financial, Messaging, and Insurance. Highlights include the Bestow API for life insurance quotes and sales, and several APIs for Barclays financial services and banking. Here's a rundown of the latest additions.
Reuters Labs has announced the release of their new Spotlight API. Spotlight is a non-commercial platform designed to "allow users to innovate and develop their ideas by harnessing the content Reuters publishes."