October 1, 2017
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Listrak is an email marketing company solely focused on the ecommerce channel. By getting to know their clients in depth, reviewing clickstream data and transactional history, and plotting customers on a lifecycle grid, Listrak is focused on delivering two things, according to CEO Ross Kramer, "help our customers acquire more new customers, and sell more to existing customers." The Listrak SOAP API makes automation of managing email campaigns easier.
As the week kicks into high gear, here is another edition of ProgrammableWeb's "In other API Economy News". Today we look at the Audioburst API, billed as the Google for audio; Status.im's API for creating decentralized chatbots, Movesense's announcement of their motion sensor and SDK and more.