October 8, 2018
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Recent updates to Google’s Search Console API provide the opportunity to leverage fine-grained detail about your search query data using the power of Excel and Pivot Tables. This tutorial by Chris Liversidge guides followers through extracting and analysing data to drive marketing decisions.
If there’s a new dawn in the age of search, Datafiniti is the sun. They are the first to take a new and profound approach to search in years. Most search engines return a list of links to web pages, but Datafiniti has much bigger plans. Instead of links, they return a set of data. A search for a burrito in Texas would give you a list of restaurants complete with goodies like reviews in addition to the important bits like name and address. The dataset itself has been out there for years, but its the aggregartion and presentation that’s different. With the Datafiniti API, it is now possible for developers to easily integrate that data into web applications.
One of the most fascinating, yet frustrating, aspects of anything to do with APIs is how rapidly the technology that serves as the foundation for the programmable web evolves. That dynamic volatility was in full view last week at the API Strategy and Practice conference in New York in the form of Daniel Jacobson, director of API engineering at Netflix.