Kenya currently lays claim to the world's largest user base of mobile money. With over 25 million mobile money users in the country, Kenya seems to be a mobile developer's dream when it comes to potential user base. However, as COSEKE's Kevin Njoki told ITWeb Africa, developers face major roadblocks in monetizing apps despite the massive mobile money user base. At the heart of the difficulty lies a lack of open APIs from the country's leading telecommunication companies.
Emburse specializes in offering prepaid cards to help clients keep track of employee spending. After a year of being in business, the company took a left turn and decided to focus on building out an API to let devs integrate their card-generation capabilities into their own platforms.