January 14, 2016
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While some folks tend to think about APIs are being little bits of arcane code that only developers care about it, the truth of the matter is that billions, possibly even trillions, of dollars are at stake in what will soon be a series of API wars. In no place is this more important than in mobile banking, where companies ranging from Google, the PayPal unit of eBay and lesser known entities such as MineralTree are all vying to usurp the role of traditional financial institutions.
UserClues is a platform that enables its customers to monitor and measure user activity on their sites. This tool is aimed at platform providers, web app developers, mobile providers and product developers who can benefit from understanding their users' behaviour in order to develop relevant and more effective products. The UserClues API provides access to all collected and processed data, allowing developers to use this to build their own applications or reporting solutions.
While there’s a lot of chest-thumping going on over who has the biggest cloud, there’s no doubt that IBM suddenly has a lot of momentum following its acquisition of SoftLayer. Amazon Web Services (AWS) remains the largest public cloud service by far in terms of the pure number of virtual machines. But when you consider more than just infrastructure-as-a-service (IaaS) in the cloud, IBM claims to have generated $4.4 billion in revenue across a cloud ecosystem that includes SoftLayer, 150 software-as-a-service (SaaS) applications and a vast array of cloud consulting services.