March 12, 2016
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Primis hit the Israeli web video market with its video discovery unit launched in 2018. The company has now expanded the usefulness of its platform with new API capabilities. The API features allow publishers to track and engage with viewers based on events like clicks, impressions, etc.
Twilio made its Programmable Video SDKs generally available. In addition to its GA versions of its video SDKs, Twilio launched a new REST API for Programmable Video. While thousands of apps have already utilized Twilio's video capability, Twilio says the tools are now production ready.
One of the more frustrating things about using business applications is they invariably impose some form of workflow that is baked into software. Vendors have long argued that these workflows are essentially amalgamations of best practices that the vendor has painstakingly aggregated while researching and developing the application.