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October 18, 2019
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Blippy and Swipely both launched fairly recently with the hopes of making spending a social experience. Both services are very similar in that they both allow you to connect your bank and credit card info, as well as other accounts like iTunes and Amazon. After you've set everything up, as you start spending, you have the option to share these purchases with everyone. And now you can extend that sharing with the Blippy API.
Ulster Bank has introduced a new banking open API and portal for developers. The Ulster Bank API allows third-party applications to access limited customer information, initially customer balance information and the last six transactions, upon request and consent of the customer.
Moxie Software has released Engage+,"the first social chat app that leverages Facebook’s social graph leveraging public profiles to target social visitors with unique proactive offers and provide agents with a rich set of social data." Until now, sales and customer service reps had access to limited customer data when interacting with customers via chat (e.g. customer name, purchase history, email, perhaps a few other data points). Engage+ utilizes Facebook's social graph to further understand and engage customers during chat conversations (e.g. age, brand likes, friends, mobile usage, and many more data points). Deeper profiling during a customer interaction allows companies to produce customized offers pinpointed at specific customers.