May 22, 2017
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It seems like analytics are everywhere today with businesses trying to make sense of the mountains of data they've collected to improve their users' experiences and increase their own bottom line. Whether it's tracking site visitors, following online conversations, understanding how leads turn into customers or increasing mobile engagement; businesses have a vested interest in using tools that turn their data into profits. Developers in the ProgrammableWeb community recognize this and frequently submit anaytics mashups to our directory. Today we'll take a look at some of the best ones that we've recently come across.
One the one hand Big Data is supposed to be one of the best things to happen to IT since the invention of the database. After all, managing massive amounts of data should make IT more relevant than ever. But as Big Data continues to evolve it’s starting to look like managing all that data is beyond the scope of many IT organizations. As a result line of businesses are turning to raft of emerging Big Data services in the cloud that allow them to analyze massive amounts of data by invoking a relatively simple API.
SwiftIQ has released a first-of-its-kind data mining API aimed at uncovering the deep associations previously hidden in large datasets. The Frequent Pattern Mining (FPM) API has wide potential for use across major sectors, government, and healthcare, with the ability to speed up big data analysis and identify the opportunities that "connect the dots" for suppliers and service providers across any number of industries. SwiftIQ -- which offers a range of predictive algorithm APIs that customers use in conjunction with their own datasets -- is making the FPM API available on a case-by-case basis at present. Jason Lobel, CEO and Co Founder of SwiftIQ, spoke with ProgrammableWeb to announce the API.