April 19, 2016
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With the mobile app business rapidly growing and with digital content and digital superstores now being a major player in content distribution, so analytics data needs to shift accordingly. Having tools that enable developers and customers to better understand detailed user demographics and how people are actually using their mobile apps can only mean better business decisions, and of course, better revenue. Enter mobile app analytics service, App Annie; a sophisticated tool that tracks an app's metrics and provides accurate App Store market data. The App Annie public API adds even more convenience for App Annie Analytics customers by providing them with access to their account data and reports.
Grabyo recently opened its doors as a TV clip sharing service. Alongside its go to market lies the Grabyo API that allows developers to integrate Grabyo functionality with third party apps and sites. Grabyo describes itself as "the ultimate second screen experience."
Campaigner, leading email marketing services provider, has launched the Campaigner Elements API. The Elements API is intended to be integrated with analytics platforms to gain greater insight into subscriber behavior. Creating targets for email blasts is step one. The Elements API makes step two easier: narrowing focus to potential customers.