EmoVu specializes in creating emotionally intelligent tools that can perceive the emotions of people by analyzing micro expressions using webcams. Supporting standard video, image, as well as image sequence formats, this emotive predictive analysis can help determine a user's opinion on the content they are viewing in real time. This allows developers to smartly tailor content to highly niched demographics, using data acquired on age, gender, mood, and more to affect content either before or after the content debuts, ideally helping to boost ROI for lean campaigns. The EmoVu Mobile SDk empowers mobile developers to create applications and emotionally intelligent devices, offering a wealth of emotive data to aid in the process to allow 3rd parties to collect and process data stored locally on the device. EmoVu Desktop SDK is made available for iOS & Android.
The vast majority of analytics software is going to be consumed within another application, rather than exist as a stand-alone application. Recognizing this fact, analytics application vendors are racing to deliver robust sets of APIs around their applications that make it easier for developers to embed those capabilities within their applications.
Bitmovin became the latest video platform to suggest its new API is the first end-to-end, video infrastructure API to hit the market. Similar to its competitor, Synq, Bitmovin released its API with claims that it serves the video space the same way Twilio serves telephony, or Stripe for payments.