The Epom Apps Android SDK by Epom offers a monetization platform that includes smart optimization algorithms in order to deliver native advertisements. High user engagement is the focus of Epom. The current version is 126.96.36.199. Android 1.6+ is required.
Adobe has announced the integration of Magento Commerce Cloud with Adobe Experience Cloud and the company has released Magento version 2.3. The latest version of Magento includes new Bulk APIs, Asynchronous APIs, and a new GraphQL implementation.
Protected Media has moved ad fraud detection to the supply side. This eliminates the burden of traffic validation from advertisers and bakes it directly into the tech stack driving the ad marketplace. The company aims to better control ad fraud increase CPM within fraud-free marketplaces.
Facebook has released version 7.0 of its Marketing API and Graph API. Additionally, it released version 7.0 of its Mobile SDKs and Business SDKs. As expected, these new releases include new fields and features, but also include new requirements for mobile developers. Deprecations are also planned.