Lexity, marketing apps provider, has launched Commerce Central-an open commerce cloud platform for ecommerce services. Commerce Central allows developers to distribute and connect apps to more than thirty ecommerce platforms (e.g. Magento, Etsy, eBay, etc.). Seen as the first truly "open" commerce platform, Commerce Central allows developers to use the same code across multiple platforms.
The Vibetrace API integrates Vibetrace's recommendation engine, accessing virtually any e-commerce platform. The name of the game, of course, is to move people from your target market to become visitors, then shoppers, regular customers and finally, part of your engaged community. Vibetrace's secret sauce for increasing conversion rates is a csutom built recommendation engine. It joins nearly 200 e-commerce APIs in our directory.