March 10, 2016
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IBM has announced that it is acquiring the digital and data assets of The Weather Company in a deal reportedly worth more than $2 billion. The acquisition will hing on IBM's ability to create value by applying Watson to The Weather Company's data to create predictive weather analytics solutions.
It is not uncommon for e-shoppers to create a cart on a website without the intention of making an immediate purchase. The motives behind abandoning a cart can vary; what matters is how companies take advantage of the information that can be gained with each cart that is left behind. Rejoiner is a company that helps online retailers capture, analyze and recover abandoned shopping carts. The company accomplishes this with their Rejoiner API.
In July, ProgrammableWeb reported that Amazon had launched GameCircle, a new set of gaming APIs and services for the Kindle Fire. Amazon has just announced the launch of the Amazon A/B Testing Service Beta, which offers easy in-app A/B testing for developers who create and distribute apps and games using the Amazon Mobile App Distribution Program.