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August 6, 2015
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Glue API: Social Networking Across the Semantic Web
While social networking sites already help users maintain connections with friends and interest groups, a recent trend in web services has been the growth of semantic technologies that connect people across different websites. New York startup AdaptiveBlue offer a service called "Glue," which uses semantic web techniques to understand the content of popular web pages that describe lifestyle objects such as books, music, and movies. It then lets you do many useful, in-context things based on that data, such as learn more about the movie or actors on IMDB, buy the soundtrack on Amazon, read the historical background on Wikipedia, and a interact with a variety of other sites and services.
Buddy Media Unifies Social Marketing Data with New API
With Facebook's IPO scheduled for the 18th this month, many are questioning the nearly $100 billion valuation. No one argues that individuals and companies of many shapes and sizes currently use facebook as a marketing tool. The argument boiling around Facebook is whether advertising on Facebook works. Most social websites that drive revenue through selling ad space have proprietary tools that measure ROI. However, Buddy Media hopes to remove the "anarchy" of social media marketing and give deeper insight to advertising across multiple social media sites with its new unified social media API.