September 5, 2017
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Savvy shoppers know it often takes some looking around before you find the best price. It's the same with online shopping, but with so many retailers at your fingertips, where do you even begin? That's where a tool like Idealo is pretty helpful. It's an online price comparison service that lists over 300 000 products from over 14 000 retailers across the UK. The Idealo API allows e-commerce sellers to create and update product and price listings on the service.
Moxie Software has released Engage+,"the first social chat app that leverages Facebook’s social graph leveraging public profiles to target social visitors with unique proactive offers and provide agents with a rich set of social data." Until now, sales and customer service reps had access to limited customer data when interacting with customers via chat (e.g. customer name, purchase history, email, perhaps a few other data points). Engage+ utilizes Facebook's social graph to further understand and engage customers during chat conversations (e.g. age, brand likes, friends, mobile usage, and many more data points). Deeper profiling during a customer interaction allows companies to produce customized offers pinpointed at specific customers.