Customer experience affects both top and bottom lines. Research shows a modest shift in customer experience can increase product sales, reduce churn, and improve revenue. This article shows how to catch market trends early and act on them in time by effectively analyzing what customers are saying.
This is the first part of our series What is The Green Button API initiative and How It Took OAuth To An Entirely New Level. In this part we will take a look at some of the primary use cases of the initiative including the data custodian, third party entities and retail customers.