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January 30, 2017
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Here is a follow up interview with Raj Kadam, CEO of Viralheat API whom we have interviewed on the Sentiment Analysis API here. In 2012, Viralheat had about 30 billion calls over all its' APIs. Viralheat just announced a new API called Human Intent API.
Continuing a three-part series on the Facebook Ads API. In Part one, I looked at how Facebook Ads vendors have done little with their exclusive access to the API and instead have tried to game Facebook's system through ad multiplication. In Part two, I'll discuss how the API can be used to gather the data needed to measure true performance.