February 10, 2018
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Recent updates to Google’s Search Console API provide the opportunity to leverage fine-grained detail about your search query data using the power of Excel and Pivot Tables. This tutorial by Chris Liversidge guides followers through extracting and analysing data to drive marketing decisions.
Ocutag, a division of Ricoh Innovations, aims to help apps deliver content to users taking photos. Their aim is to herald a new model of retail. App designers upload images and tag them with information. When users snap pics of the same thing in reality, information can be delivered through the app, such as that appearing in the graphic of the scarf below: where to buy it, details about it, local stores that carry it. What information is delivered is up to the company with the app. The company provides the Ocutag API for integration.
Technical Evangelism, a fairly young discipline, may contain fewer than a thousand people today. A few folks may be doing it part time and others who think that they are doing it when they are really not. Overall, it’s a really fun job: you get to meet smart people, learn new technologies, create fun demos and travel to various conferences.