July 9, 2018
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It seems like analytics are everywhere today with businesses trying to make sense of the mountains of data they've collected to improve their users' experiences and increase their own bottom line. Whether it's tracking site visitors, following online conversations, understanding how leads turn into customers or increasing mobile engagement; businesses have a vested interest in using tools that turn their data into profits. Developers in the ProgrammableWeb community recognize this and frequently submit anaytics mashups to our directory. Today we'll take a look at some of the best ones that we've recently come across.
With the mobile app business rapidly growing and with digital content and digital superstores now being a major player in content distribution, so analytics data needs to shift accordingly. Having tools that enable developers and customers to better understand detailed user demographics and how people are actually using their mobile apps can only mean better business decisions, and of course, better revenue. Enter mobile app analytics service, App Annie; a sophisticated tool that tracks an app's metrics and provides accurate App Store market data. The App Annie public API adds even more convenience for App Annie Analytics customers by providing them with access to their account data and reports.