The KiSSmetrics iOS SDK by KiSSmetrics communicates with the API to implement marketing optimization features into applications. Example calls show code to initialize the API, identify users, and track events.
APIs are now an integral part of any product offering. Developers have continuously pushed the envelope in terms of the features that they want from APIs and API companies have responded from time to time, paying attention to design, reducing the amount of response data and also using performance tuning tools for APIs. In the light of that, Google expanded a feature that it introduced a year back: partial responses and updates.
Digital marketers will know the value of a good SEO (search engine optimisation) strategy and the ability to view and monitor marketing performance accordingly. BrightEdge is an enterprise grade SEO and content marketing platform that is run by SEO experts and provides a range of features and tools that make good performance and a strong ROI a reality. The BrightEdge API makes this functionality available to developers who may want to integrate it with other applications.
Prosperent (quickly growing ad network) and CloudFlare (content delivery network focused on low touch app launches) have announced a partnership aimed at quickly monetizing websites without complicated development work. The partnership is simple, seems obvious, and should intrigue developers across many markets. Most importantly, the partnership should create new ways for anybody/any company with an online presence to make money. Check out the PW profiles for the Prosperent API and the CloudFlare API.