The KiSSmetrics iOS SDK by KiSSmetrics communicates with the API to implement marketing optimization features into applications. Example calls show code to initialize the API, identify users, and track events.
Recent updates to Google’s Search Console API provide the opportunity to leverage fine-grained detail about your search query data using the power of Excel and Pivot Tables. This tutorial by Chris Liversidge guides followers through extracting and analysing data to drive marketing decisions.
Google has just announced that over 40 new metrics and dimensions have been added to the Google Analytics API. The new data points can be queried using the Core Reporting API and allow developers to create reports similar to those found in the Google Analytics Web interface.