The KISSmetrics Smooch Ruby SDK by Brian Leonard allows to access analytics content based on A/B experimentation. By interacting with the API, developers can implement metrics into marketing applications. In sum, Smooch enables to define a user identifier, define A/B tests, and record events in Ruby.
Publishing has certainly become a more competitive market over the last 10 years, with editorial budgets falling, print readership dropping, and the difficulty that news sites have had in securing paid memberships. This economic reality is driving many changes in the journalistic trade and the news media industry. One such change might be increased competition for readers and more varied news sources come onto the scene. Enter PublishFlow, a web service programmed to watch your editorial back. The PublishFlow API allows you to monitor many news sites at once, tracking things like headlines, top stories, authors and categories.
The team at Intel Mashery has helped launch more than 200 customer API programs, and has identified a few key steps that can encourage an overall API launch with the potential to generate new revenue streams, increase innovation and drive business development.
A year ago we asked who belongs to the API billionaires club and listed several APIs that can count their API requests in the billions. Now there are many more API billionaires serving billions of requests every month. There is also a class of eight companies that are serving in the billions every single day, as shown in ProgrammableWeb Founder John Musser's talk today at Glue.