The Klaviyo Ruby SDK by Klaviyo interacts with the API to implement email marketing features into web projects. Resources explain how to use the SDK with Ruby, providing code to insert Klaviyo code in an application, record customers' actions, and record events.
Return Path, a leading email intelligence solutions provider, has just announced that the company has acquired Email API provider Context.IO; investing in an email ecosystem that supports development of innovative third-party applications that integrate email data using the Context.IO Email API.
As the number of APIs grows, more people are becoming familiar with the term. I had a taxi driver who knew about APIs, although that was in tech-heavy San Francisco. Despite becoming more known, "API" is not a term most mainstream users will use. Yet many of these same people are already asking for APIs—they’re just not using the term. Here are three ways mainstream users are asking for APIs.
As a consumer of APIs, one thing you encounter every day are API rate limits. Just about every API has limits on the number of calls you can make against their API. As developers, we accept the limits because in many cases we are getting the API for free. And in some cases, even the rates aren't enough for a provider to get what it needs, as when Google put the kibosh on Translate. Are limits simply a sign that a provider needs to find a strategy that scales?