The Kochava iOS SDK by Kochava allows API access to implement ad network and publisher partners' data. With accurate usage, users could benefit from mobile analytics strategies integrated by developers. Requirements and installation available.
The need to turn raw data into actionable knowledge is fueling the growth of an ecosystem of young companies aiming to develop solutions that can literally turn data into dollars. One such company is Prelert, which last week released an API for its anomaly detection engine.
In a pragmatic new article for Wall Street and Technology entitled Mashups Slowly Gain Traction on Wall Street, Melanie Rodier provides an overview of how a growing number of financial firms have started turning to mashups to save money and improve operations. The article highlights a new report by the Aite Group that projects that financial firms will spend $35 million on mashup technology in 2009 and includes several insights from Adam Honore, author of the report.