December 14, 2019
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Ten APIs have been added to the ProgrammableWeb directory in categories including Cryptocurrency, Payments, and Project Management. Highlights include a low latency, high performance email service from SparkPost to its European customers, and AWS X-Ray SDKS. Here's a rundown of the latest additions.
With the mobile app business rapidly growing and with digital content and digital superstores now being a major player in content distribution, so analytics data needs to shift accordingly. Having tools that enable developers and customers to better understand detailed user demographics and how people are actually using their mobile apps can only mean better business decisions, and of course, better revenue. Enter mobile app analytics service, App Annie; a sophisticated tool that tracks an app's metrics and provides accurate App Store market data. The App Annie public API adds even more convenience for App Annie Analytics customers by providing them with access to their account data and reports.
With Facebook's IPO scheduled for the 18th this month, many are questioning the nearly $100 billion valuation. No one argues that individuals and companies of many shapes and sizes currently use facebook as a marketing tool. The argument boiling around Facebook is whether advertising on Facebook works. Most social websites that drive revenue through selling ad space have proprietary tools that measure ROI. However, Buddy Media hopes to remove the "anarchy" of social media marketing and give deeper insight to advertising across multiple social media sites with its new unified social media API.