Warranty Life launched for a single purpose:
"[develop] an easy-to-use system that takes the filing, searching and frustration out of keeping track of product warranties."
In its short existence, Warranty Life seems have to achieved its goal by improving warranty attachment rate to sales by 60% and its innovative system is now in use by hundreds of retailers across the US. Warranty Life wants to extend its reach and its value proposition by offering the Warranty API that can integrate with third party applications and websites.
TradeKing’s SVP of Product—Kevin Delo—recently commented: “TradeKing has always been about providing tools that help clients trade in the ways that best suit their personal style.” With a series of recent enhancements to TradeKing’s open API, TradeKing furthers its mission to enable clients.