July 2, 2019
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The way that US telecom carrier AT&T is approaching APIs for the enterprise offers key insights for app developers and business stakeholders looking for market entry opportunities into a global ecosystem. ProgrammableWeb spoke with AT&T Vice President of Ecosystem Development and Platform Solutions, Laura Merling about the broader API strategy. Meanwhile Chris Aron, Product Manager of AT&T Location Information Services, demonstrated how the AT&T approach translates into an industry-specific partnership with Sabre, the global travel tech company.
The prevalence of mashups on the web is probably thanks to the Google Maps API and other mapping APIs. It remains the most popular type of mashup, more than three times the second-most, photos. The ubiquity means maybe map mashups have lost some of their luster.
One of the most important--and too often forgotten--pieces of a successful API is promoting what developers have built. Doing so should be a win-win, as both platform and developer should benefit from third-party apps being discovered by users. Location-sharing service FourSquare just re-vamped its application gallery and now any developer can be included.