The Marketo Python SDK by Segment interacts with the API. It contains references to obtain leads, get lead activity, and sync leads. Developers can work on a campaign request based on existing leads. Authored by Ilya Volodarsky.
Long a proven revenue channel for content publishers that have good visitor traffic, affiliate programs have always been subject to content growing stale. APIs allow merchants to supply real-time data to publishers and this article looks at how APIs are serving affiliate marketing programs today.