Users can grow traffic and ad revenue with the Microsoft Ads SDK in .NET language. Microsoft AdCenter is one of the APIs that integrates advertising features into a Windows application. With monetization in mind, developers can attract revenue in global markets while working with code that protects battery life. The site features developer support, webinars, and case studies. Additional resources include app builder, UX design advice, and Windows development center for students.
Facebook has launched a new suite of marketing APIs and taken its Facebook Ads API out of private beta. The suite gives developers, ad agencies, and marketers programmatic access to pages, advertising, and analytics for their social media marketing campaigns. In addition to the Ads API, the suite includes the Insights API for building social analytics tools, and Pages API for building and accessing pages and their fields, connections, events, links, notes, photos, and videos. Both are officially part of the Facebook Graph API.