The Mixpanel Analytics Android SDK by Mixpanel interacts with the data analytics features of the API. What developers can do with the SDK includes to track actions in an app, set up and run an A/B test, and send users a push notification.
Facebook is at the center of another privacy controversy. This time, the most popular Android apps are involved. Almost half of the apps on the Google Play store have the ability to share data with Facebook, and it looks like many of them are sharing automatically (no Facebook account is needed).
As enterprises embrace digital business models, they are evolving toward becoming data-driven organizations and harnessing analytics. This article explores the challenges of using traditional analytics approaches, how API management can address these challenges, and mine valuable data for analytics.