September 16, 2016
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Wearable computing, specifically watches, is all set to see a significant battle between vendors, who want developers to build applications for their ecosystem. Samsung with its Gear range of devices was expected to run away last year with developers flocking to the platform. While it did not exactly take off, Samsung has spent that time prepping up the Gear 2 range and is currently offering huge developer prize money in its Gear 2 Challenge.
Sustaining an effective engagement campaign can take a surprising amount of work. You could limit yourself to following the leads from the data you collect, but following without interacting first will get you a very low follow-back ratio. More importantly, if you follow and then forget people, they may follow back, but they’ll soon forget you. A high number of followers who don’t reply to, mention or retweet your account are of no value. True engagement is long-term and repetitive.
Versium, big data solution provider, has opened access to its LifeData platform via the Versium Analytics API. The LifeData platform captures data created by customer and enterprise transactions. After capture, Versium consolidates massive volumes of customer and enterprise data and produces insights rarely understood without a powerful big data engine. API access to LifeData platform allows companies to utilize Versium's matching algorithms and verification technology within existing tools and applications.