Zinc bridges the gap between bloggers and content creators and the retailers that sell the products reviewed and covered. The Zinc API allows anyone with an online presence to add a few lines of code to a site or app and seamlessly add ordering functionality. Zinc integrates with various online retailers; so, readers/consumers no longer need to leave a site to order a product from a major online retailer.
Swift IQ belives Machine Learning as a Service (MLaaS) will become a key market in the near future as more providers look to integrate predictive APIs with their customer transaction data. After presenting at the recent API Strategy and Practice Conference, Swift IQ CEO Jason Lobel spoke with ProgrammableWeb about how businesses can use an API-driven approach to improve their "adaptive intelligence", and shares four techniques that can be tested immediately.