May 29, 2019
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Ad Server Solutions offer exactly what their name implies: ad serving solutions for advertisers, publishers, agencies and networks. It's a one-stop-shop for advertising, serving and management solutions, allowing users to manage, serve, analyze and report on online ads while generating funds from their content and ultimately increasing revenue. The Ad Server Solutions API opens up this functionality to third party developers.
Today Smaato, a global advertising platform for mobile publishers and app developers, announced an enhancement to its SPX publisher platform. Mobile publishers and app developers using Smaato to monetize their apps and mobile websites can access the platform through an easy-to-use API.
TVTY launches an API to connect TV ads to online ad campaigns. Lincoln Labs annual conference July 18-20th, will include hackathon. Plus: SoftKinetic helps kick off the Augmented World Expo, and predictive analytics tools and APIs.