Google believes its latest API will provide developers with the app install data they need to make effective marketing decisions. The Play Referrer API grabs core information directly from the Play Store to help validate referral content and prevent fraudulent activity from sapping your resources.
Google and Lenovo released the first Project Tango handset this week at CES. The phone includes an array of sensors that let apps cover real-world objects with digital overlays. It's sort of like augmented reality on steroids. Project Tango needs apps, and Google us willing to pay.
Hewlett-Packard is looking to make its application testing tools more accessible than ever via implementations that are hosted in the cloud. Developers can access these tools via RESTful APIs. Kelly Emo, director of product marketing for HP Software, says that by making HP LoadRunner 12 and HP Performance Center 12 available as a cloud service, HP is making a concerted effort to introduce a broader spectrum of organizations to its application testing tools.