The Outbrain Android SDK is part of OBSDK, the name for Outbrain’s API wrapper library. The library enables developers to acquire recommendations, using a document or general source. The library enables one to register and display recommendation documents in a hybrid or native environment. The Amplify API enables complete management of Outbrain marketing campaigns at both the campaign and the article levels. The campaign level involves campaign management on a large scale, including budgets, CPC, and flights, and enabling or disabling campaigns.
Venueseen, a visual marketing and social media management solutions company, has just announced the release of the Venueseen Campaigns API allowing developers access to a powerful Instagram driven marketing tool.
Google recently announced the Display & Video 360 API. The API supports the company’s consolidated marketing platform and was designed to provide access to asynchronous Structured Data File (SDF) download functionality. Google has announced the first significant round of updates to this API.
Google has added many features to its AdMob SDK, and has completely overhauled the AdMob API. The goal of the improvements is to give better insights and reporting to publishers. Developers access to AdMob metrics traditionally required the AdSense API. The new AdMob API will replace that.