September 12, 2018
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We have seen an explosion in the number of APIs that are now available to developers. It seems like almost everyone has one and those that don't are scrambling to get one. The focus now is clearly not on just having an API, but having a "great API." Two excellent presentations from Cloudstock, held earlier this month, give you an overview on the current state of the API market and tips on what makes a great API.
Founded in 2010 and based in White Plains, NY, Ongage has a simple idea for email marketers: we deliver. It uses different ESPs to deliver mail according to which ones are most likely to succeed in reaching a given email address. Ongage calls this concept "micro-deliverability."