April 21, 2016
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AWR has launched the second version of its Cloud Developer API. The online rank tracking company added an array of new features that allows users to call and organize rank data related to projects in a more automated fashion. The company has enhanced call options for existing and new features.
Sustaining an effective engagement campaign can take a surprising amount of work. You could limit yourself to following the leads from the data you collect, but following without interacting first will get you a very low follow-back ratio. More importantly, if you follow and then forget people, they may follow back, but they’ll soon forget you. A high number of followers who don’t reply to, mention or retweet your account are of no value. True engagement is long-term and repetitive.
AtTask, cloud-based work management provider, and WebDAM, digital asset management provider, announced their strategic partnership today. Both companies will integrate the other's functionality to existing platforms to expand marketing-focused technologies. The AtTask Marketing Cloud will now offer WebDAM's digital asset management and brand management functionality. Additionally, WebDAM's digital asset management users will have AtTask's full project management functionality.