July 2, 2018
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Buffer, a social media manger, opened the Buffer API last week beyond its internal apps. According to co-founder, Leo Wildrich, the decision sprung from its single purpose as a company: "How can we make sharing links, videos and images to your social networks easier and more powerful?" Unlike its main competitors, Hootsuite and Sprout Social, Buffer "focus[es] on non-original content sharing, especially photos, videos and articles" states Tech Crunch. As Buffer launches its API, and attempts to make sharing easier, Wildrich stressed that Buffer aims "to build a new sharing standard...across the web."
Sometimes I find myself wondering how long it will take for certain software to make the SaaS transition. It seems, thanks to companies like Saaspose, document conversion software has made the jump. With the Saaspose API developers can integrate many of the company’s features into existing web sites and applications.