October 6, 2015
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Ocutag, a division of Ricoh Innovations, aims to help apps deliver content to users taking photos. Their aim is to herald a new model of retail. App designers upload images and tag them with information. When users snap pics of the same thing in reality, information can be delivered through the app, such as that appearing in the graphic of the scarf below: where to buy it, details about it, local stores that carry it. What information is delivered is up to the company with the app. The company provides the Ocutag API for integration.
Popcarte is a service for consumers, taking their uploaded photo and turning it into a card of the customer's choosing, from postcards to invitations to thank you notes, to special occasions, and then mails it out worldwide. The Popcarte API lets developers integrate the service into their apps.
It's been a little over two weeks since the latest Facebook API euthanasia which saw the Face.com API shuttered. Among those disappointed by the API shutdown were the founders of LambdaLabs, which quickly began work on an alternative, the LambdaLabs Face API. Though not as full-featured as the Face.com API, Lambda's looks likely to stay online longer.