Online reviews can make or break a business. It has been stated that 79% of purchasing decisions are influenced by an online review. According to strategy and communications firm Cone, four out of five customers change their minds about a recommended product based on a bad review. Wouldn't it be great if you could 'hear' what people were really saying about your business?
Email is one of the oldest mediums of communication on the Internet, and, for many companies, it's still one of the most important. Delivering email and tracking email campaigns reliably is crucial to success for countless businesses today.