July 9, 2018
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Contactology, an Email Marketing service, has announced the release of its API. The new API Version 2 has big changes that make it more developer friendly. First, it adopts the REST style over Version 1 that was based on SOAP. It also provides data as developer-preferred JSON. The changes make the API easier to use, which is good for everyone.
Last year, Facebook announced that it would launch a set of business-centric tools around WhatsApp. The company has also long stated that it would eventually monetize its various messaging platforms. Facebook has taken a step towards both goals with the introduction of the WhatsApp Business API.
Online reviews can make or break a business. It has been stated that 79% of purchasing decisions are influenced by an online review. According to strategy and communications firm Cone, four out of five customers change their minds about a recommended product based on a bad review. Wouldn't it be great if you could 'hear' what people were really saying about your business?