PubMatic offers a mobile SDK for developers to access and integrate the functionality with other applications and devices. PubMatic is a service for web publishers that automates and optimizes ad serving decisions. PubMatic simplifies the online publishing business by determining in real-time which ad network can best monetize each ad impression for a publisher.
Change is coming to the Apple Watch app ecosystem and developers need to prepare. Apple suggested apps not compiled through the watchOS 2.0 SDK won't be available in the app store after June 1. The move comes ahead of Apple's annual WWDC developer event, implying watchOS news in on deck.