March 14, 2019
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Naming itself the eBay of the shipping world, uShip brings the bidding process to the transport marketplace. Need to move a boat? Champion horses? Tractor? Everything in your house? Put the job up for bidding and let the transport companies come to you. All transport companies have detailed profiles that show you just who you’ll be dealing with. For example, these guys would like to help move your motorcycle.
Safaricom has long been one of the most innovative company's within Kenya, driving technology forward in both telecom and ecommerce. However, its API portfolio has lagged behind due to difficult integration and onboarding processes. The company has now changed that with a new API strategy.
Science Rockstars aims to transcend simple recommendation engines and A/B testing techniques to create personal profiles of pitches that persuade individually. Their Persuasion API allows applications to compile profiles of each customer and what sways them. Then, based on the profile, communication can be altered in real time in ways that best suit the customer and increase the conversion rate. The documentation notes that it can be implemented either on the server or client side (the latter includes a Javasctipt library to facilitate the process).