October 4, 2018
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Online invoicing and time tracking service FreshBooks has a revolutionary new feature for developers using its FreshBooks API: an opportunity to make money through the company's current customer base. Through the program, developers can charge users a monthly fee, which is tacked on to what subscribers are already paying FreshBooks. The solution, another revenue stream for FreshBooks and a rare one for developers, marks a potential new approach for software-as-a-service (SaaS) companies and one FreshBooks thinks has a bright future.
ODesk claims to be the future of work, or more recently: "Work 3.0." So it should come as no surprise that the next version of work comes with an API. If you’re not familiar with the platform, oDesk provides contractors and companies with a hourly billing system which both verifies the work done for the company, and guarantees payment to the contractor.
Mergers inevitably increase the IT complexity an organization faces. APIs are universal connectors, so the ways in which businesses monitor and manage their APIs can turn those connections into points of leverage and opportunities for the increased insight and control needed in an M&A.