Campaigner, leading email marketing services provider, has launched the Campaigner Elements API. The Elements API is intended to be integrated with analytics platforms to gain greater insight into subscriber behavior. Creating targets for email blasts is step one. The Elements API makes step two easier: narrowing focus to potential customers.
ForWhereIAm is a service that offers real-time, short-lived and localised information. Businesses use it as a place to post information they want to share with their customers, and users can visit the site to get information on deals and announcements that are relevant to their specific location. The ForWhereIAm API makes some of this data available to third-party developers.